Sesame Summit 2026 – application open

The CreAtIve Revolution

Lead Singer
Photo by Austin Neill / Unsplash

Artist x AI

Canadian electronic pop artist Grimes is notably one of the most vocal celebrity musicians when it comes to her support for AI. Earlier this year, she introduced Elf.Tech, an AI tool with the unique capability of allowing users to record their own voices and then transmute them into Grimes’ signature voice. Going a step further, Grimes made a remarkable commitment to share royalties equally with anyone who manages to create a hit song using her voice through the software. She even expressed her intention to grant creators across the spectrum the freedom to use her voice without any legal repercussions, all in an earnest attempt to “open-source” the realm of art and challenge the traditional boundaries of copyright.

Person with headphones playing video game
Photo by Fredrick Tendong / Unsplash

Gaming x AI

AI integration in gaming ushers in a new era of dynamic and adaptive experiences. A prime illustration is the application of AI to govern non-player characters (NPCs), granting them the ability to fine-tune their actions based on a player’s decisions. This process of learning from player interactions imbues NPCs with a broader spectrum of conversations and actions, enriching the gaming universe. One of the most renowned use cases of AI in gaming can be found in “The Last of Us,” where NPCs demonstrate exceptional skills in detecting enemies and adapting their actions accordingly. These advancements increase the tension of survival narrative and immerse the players in the unfolding story.

Music production workflow
Photo by Ivan Jermakov / Unsplash

Music Production x AI

AI music generators are a transformative force, democratizing music creation for all creatives. AI tools are expanding the realm of creative possibilities. Among the luminaries in the world of AI music generators, Mubert shines brightly. It caters to the needs of content creators, musicians, and businesses looking to elevate their marketing videos or in-store experiences with customized music. Mubert’s versatile API empowers users to craft personalized music and soundtrack experiences for seamless integration into their apps, games, and other platforms. Furthermore, AI-generated tracks can be showcased and monetized through Mubert Studio, a dedicated marketplace designed for finest AI compositions. Mubert even offers users the possibility to curate existing music into playlists, meticulously tailored their preferences.

Slate It
Photo by Jakob Owens / Unsplash

Cinema x AI

Step into the intriguing universe of AI moviemaking, where filmmakers embrace the peculiar allure of DALL-E’s photographic precision. As Stephen Parker from Waymark, the Detroit-based video creation company responsible for “The Frost,” points out, they reached a point where they ceased to resist the allure of absolute photographic accuracy and, instead, embraced the oddities that DALL-E had to offer. “The Frost” is a 12-minute cinematic creation, with every single shot meticulously crafted by an image-generating AI. It stands as one of the most remarkable and unconventional examples of this emerging genre.

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Photo by Anthony Tuil / Unsplash

Another industry disrupted by generative video tools is advertising industry. Companies like Waymark, Softcube, Vedia AI, and Private Island specialize in providing businesses with fast and cost-effective tools to produce customized video ads. Private Island, in particular, leverages various technologies to streamline post-production and visual effects, such as creating 3D scenes from 2D images using NeRFs and extracting motion-capture data from existing footage through machine learning. These innovations are reshaping how commercials and advertising content are created and produced.


The profound impact of artificial intelligence on creative sectors is undeniable. If you’re interested in exploring the intersection of creativity and AI, we invite you to check out MIDƐM+ 2024 Start-up Battles built for brillant minds disrupting the creative sectors with their innovations!

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Fundraising 5 hours ago

London-based AI laboratory Ineffable Intelligence has emerged from stealth with a $1.1 billion seed round at a $5.1 billion post-money valuation, the company confirmed on 27 April 2026. The financing is the largest seed round ever raised by a European company and one of the largest first-money-in rounds in the global history of artificial intelligence. The round was co-led by Sequoia Capital and Lightspeed Venture Partners. Participating investors included Nvidia, DST Global, Index Ventures, Google, and the UK Sovereign AI Fund, the British government’s recently established vehicle for backing strategic AI capacity on home soil. A bet on a different path to general intelligence Ineffable Intelligence was founded in 2025 by David Silver, the former Vice President of Reinforcement Learning at Google DeepMind and the principal architect of AlphaGo, AlphaZero and AlphaStar. He is joined by three further DeepMind alumni: Wojciech Czarnecki, Lasse Espeholt and Junhyuk Oh. All four have spent the past decade at the frontier of reinforcement learning research, the discipline behind some of the most consequential demonstrations of machine learning over the past ten years. The company describes its objective as building a “superlearner” — an AI system capable of acquiring knowledge directly from its own experience rather than from human-generated text or imagery. “Our mission is to make first contact with superintelligence,” Silver said in a statement accompanying the launch. “We are creating a superlearner that discovers all knowledge from its own experience, from elementary motor skills through to profound intellectual breakthroughs.” The framing is a deliberate departure from the dominant industry trajectory. Most leading AI laboratories, including OpenAI, Anthropic and Google DeepMind itself, have built large language models trained primarily on the corpus of the internet, then refined that training with human feedback. Ineffable’s wager is that the marginal returns on scaling text-based pretraining are diminishing and that the next leap in capability will come from agents that learn endlessly from the consequences of their own actions, in much the same way AlphaZero learnt the game of Go without studying any human matches. Why $1.1 billion at seed The size of the round is unusual even by the inflated standards of the 2026 AI capital cycle. Two factors appear to explain it. First, frontier reinforcement learning at the scale Ineffable describes is computationally extraordinarily expensive: the company will need to operate vast simulation environments and train very large models against them, an undertaking that consumes capital at a rate closer to physical R&D than to traditional software. Second, the round signals a strategic move by Europe’s investor and policy ecosystems to retain the most ambitious AI researchers on the continent. The presence of the UK Sovereign AI Fund alongside Sequoia, Lightspeed and Nvidia is the clearest expression of that intent. The British government has publicly framed the investment as a bet on breakthrough AI that “can discover new knowledge”, positioning the country as a willing co-investor in domestic frontier laboratories. For Ineffable, the implication is access not only to capital but to compute, regulatory engagement and the still-resilient academic talent base around UCL, Oxford, Cambridge and Imperial. Founder pledge of historic scale Alongside the funding announcement, Silver disclosed that he is committing 100 per cent of any personal proceeds from his Ineffable equity to charity via the Founders Pledge network — described by the organisation as the largest pledge in its history. At the round’s $5.1 billion valuation, that commitment could ultimately exceed several billion dollars if the company succeeds. It is a meaningful gesture in a sector where the reputational stakes around concentrated AI wealth are escalating, and one likely to be referenced in subsequent founder-led commitments. Implications for the European AI landscape Ineffable’s emergence reshapes the European AI map in three concrete ways. It establishes London as the home of the continent’s largest-ever seed-stage company, complicating Paris’s recent narrative of frontier-AI primacy after Mistral’s earlier rounds. It validates a thesis — that reinforcement learning, not transformer scaling, is the next frontier — that has lately been losing capital share to language-model incumbents. And it confirms that the UK government is now willing to act as a balance-sheet co-investor in domestic AI laboratories, a posture much closer to the French model than to the predominantly grant-based regimes elsewhere in Europe. The execution risk is non-trivial. Reinforcement learning at frontier scale has historically required years of careful environment design before producing competitive systems, and Ineffable’s “first contact” framing sets a high bar against which it will be judged. But for now, with a billion dollars on the balance sheet, four of the discipline’s most accomplished researchers in the founding team and a sovereign co-investor at its back, Ineffable Intelligence is the most heavily resourced new entrant in the European AI cycle. Sesamers covers European fundraising rounds across deeptech, fintech and AI. Source: tech.eu.

Fundraising 5 days ago

Belfast's Cloudsmith has raised $72M Series C led by TCV, with Insight Partners participating, to expand its artifact management platform and secure the AI-era software supply chain.

Fundraising 5 days ago

Berlin’s VREY has raised €3.3M seed led by Rubio Impact Ventures to roll out rooftop solar software for Germany’s multi-family buildings.

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